Wise Counsel and Practical Resources

I am Claude (CW) Whitmyer, a long-time career guide and business advisor to small, really small and one-person businesses. My primary focuses are two-fold:

  • Using mindfulness, focusing and skillful means to find and pursue meaningful work.
  • Using the Internet as The Great Equalizer™ for business and career success.

Claude      With the economy what it is, more and more people are coming to me with questions about how to start, expand or sell their own business or how to find a job they can love.

      In the past 30 years I've worked with hundreds of small businesses and at least 500 seekers of meaningful work — everyone from architects to massage therapists to organic farmers and videographers.

      Whether you are looking for a solution through employment or entrepreneurship, I encourage you to explore the resources and services offered here and give me feedback about what you find helpful and what you'd like to see added.

Moon/Finger Zen.

Business Consulting Online

Learn more Good Business Advice on Thumbtack.Com

Career Guidance Online

Learn more about Good Work Guidance on the BitWine Online Coaching Network


Or, if you already know what you want to do and you're ready to do it, simply email me to get started Or just call me at 415-648-2667 for a quick conversation to clarify your next steps.

Recommended Reading

Mindfulness and Meaningful Work cover picture.Mindfulness & Meaningful Work: Explorations in Right Livelihood

If you have the greatest job in the world, read this book. If you're unemployed, read this book. If you question the value of your work, read this book. You'll learn about yourself and about different ways of approaching not just your work, but your life."

--Mountain Record

This anthology explores the integration of mindfulness and ethics in the workplace. In these pages some of the leading thinkers and doers of our time -- Thich Nhat Hanh, Joanna Macy, Sam Keen, E.E Schumacher, Gary Snyder, Shakti Gawain, Shunryu Suzuki, Robert Aitken, Tarthang Tulku, Marsha Sinetar, Rick Fields, Ellen Langer, and many others &mdahs; share their insights on the practice and value of working and of finding work that is meaningful, life-affirming, and non-exploitative.

Running a One-Person Business cover picture.Running A One-Person Business

"... will rank with the top ten business books of this decade in importance and usefulness."

Paul Hawken, author of Growing a Business and
Natural Capital

"... a fabulous testament to creating a rewarding lifestyle through your work, whether gardener, physicist, or dressmaker. It's also a no-nonsense, one step-at-a-time primer to getting there from here ... I wish I'd had it ... when I wiggled out of the corporate cocoon."

Tom Peters, author of In Search of Excellence and
Re-Imagine: Business Excellence in a Disruptive Age

Running A One-Person Business provides a comprehensive approach to the needs of the solo entrepreneur, with or without employees. With interviews of many successful entrepreneurs who have struck out on their own and stuck with it, this book is brimming with practical information needed by those currently in business for themselves or those who are planning to be.

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